contact Andrew at the graphic language company

Andrew Mackay in Malmö, Sweden playing with the Optimistorkestern Musicians Sculpture

I’ve been creating and improving marketing and advertising strategies since 1998. Oftentimes those plans and projections have included copywriting, SEO research and recommendations, content calendars, project management and freelance talent briefing and supervision.

In the beginning I worked for almost anyone who would hire me, built a reputation and managed to get busy enough through word of mouth to be able to focus on the most funnest! clients.

I became a vegetarian in 2011, went completely vegan in 2019 after watching Dominion and What the Health, and (carrot sticks crossed) my intention is to work for vegan-run, ethical, plant-based food enterprises, fitness and wellness coaches and organizations in the meditation, mindfulness and yoga space from here on in — especially startups and solopreneurs who need creative director talent without the corner office expense.

Say hi, book a free jam session to see if we like the same peanut butter, get a ballpark quote, or get straight answers to convoluted copywriting tangles or content marketing creation and strategy in an e-mail to, connect on Linkedin or Telegram me.

If you’re not averse to a story about David Ogilvy and I drinking rum (not together) here’s a post that includes his story about why he thought he was a lousy copywriter, or there’s this post titled “Clowning Around” that summarizes where I think I’ve ended up after twenty-plus years of writing.

P.S. If all you need is the secret to life, it is, “A wet bird never flies at night.” Otherwise, tell me more about you, your organisation and what kind of copy you need written, creative you need directed, or content you need created and I’ll get back to you as quick as a bunny.